“They told me“ Create a woman! ”And I do it,”
— Peter Lindbergh
Fashion photography began as a tool for advertising and branding, but with the rise of social media, the genre has become incredibly popular. Regardless of whether such a photo is created for a magazine or for publications on Instagram, its main goal is to profitably present clothes, jewelry, cosmetics and other accessories so that they are attractive to the audience.
A fashion photographer should be a psychologist, understand people well and feel their mood. He must see the winning features of the model in order to catch a good angle. It must create a unique image, convey emotions and mood. Fashion photography should take the viewer into the world of fashion and cinema.
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